Predicting the use of social media in childcare through parenting styles
DOI:
https://doi.org/10.35516/Hum.2026.11034Keywords:
Parenting styles, social media use, Sultanate of Oman.Abstract
Objectives: The current study investigates the potential to predict the use of social media in childcare based on parenting styles in the Sultanate of Oman.
Method: A descriptive correlational approach was employed with a convenience sample of parents from the governorates of Muscat, North Al Sharqiyah, and South Al Sharqiyah in Oman. The sample included 201 male and female parents. Two instruments were used: the Social Media Use in Child Care Scale and Buri’s Parenting Styles Scale in its Arabic version adapted to the Omani context. The study tools were administered electronically to all participants.
Results: The findings revealed that social media use in childcare can be predicted through the authoritative parenting style, particularly in the following dimensions: awareness of child health care methods, awareness of psychological care methods, awareness of correct and incorrect parenting methods, and the influence of social media on parenting approaches. The results also indicated that social media use could be predicted through the authoritarian parenting style in the dimension related to the impact of social media on parenting practices.
Conclusion: The authoritative parenting style was the most practiced among the sample, and social media use in childcare can be predicted through this style across all dimensions of the social media use in childcare scale. The study recommends providing reliable, official social media accounts in the Sultanate of Oman to share methods and strategies for childcare that parents can consult when facing parenting challenges.
Downloads
References
Aldhafri, S. (2016). The relationship between students’ perceptions of parenting styles and their university life adjustment. Journal of Educational and Psychological Studies, 10(4), 687–696.
Aldhafri, S., Kazem, A., Alzubiadi, A., Yousif, Y., Albahrani, M., & Alkharusi, H. (2009, December). Developmental aspects for Omani students (12–18 years): Piloting instruments and initial findings. In Proceedings of the 54th International Council on Education for Teaching (pp. 165–175). Muscat, Sultanate of Oman.
Alkharusi, H., Aldhafri, S., Kazim, A., Alzubaide, A., & Albahrani, M. (2011). Development and validation of a short version of the parental authority questionnaire (in Arabic). Social Behavior and Personality, 39(9), 1193–1208.
Ante-Contreras, D. (2016). Distracted parenting: How social media affects parent–child attachment [Unpublished master's thesis]. California State University, San Bernardino.
Aznar, A. (2024, May 8). Permissive parenting style: Characteristics and effects. REC Parenting. https://www.recparenting.com/for-parents/permissive-parenting-style-what-is-it-and-how-does-it-relate-to-childrens-development/
Baumrind, D. (2005). Patterns of parental authority and adolescent autonomy. New Directions for Child and Adolescent Development, 108, 61–69. https://doi.org/10.1002/cd.128
Benedetto, L., & Ingrassia, M. (2020). Digital parenting: Raising and protecting children in media world. In Parenting – Studies by an Ecocultural and Transactional Perspective (pp. 1–16). IntechOpen. https://doi.org/10.5772/intechopen.92579
Beyens, I., Keijsers, L., & Coyne, S. (2022). Social media, parenting, and well-being. Current Opinion in Psychology, 47, Article 101350. https://doi.org/10.1016/j.copsyc.2022.101350
Bhadra, S., & Kumar, S. (2023). Impact of social media on forming individuals’ prosocial behaviour and related challenges among youths in college. Indian Journal of Social Psychiatry, 39(2), 153–161. https://doi.org/10.4103/ijsp.ijsp_309_20
Bolghan‐Abadi, M., Kimiaee, S., & Amir, F. (2011). The relationship between parents’ child rearing styles and their children’s quality of life and mental health. Psychology, 2(3), 230–234. https://doi.org/10.4236/psych.2011.23036
Burnell, K., Kurup, A., & Underwood, M. (2022). Snapchat lenses and body image concerns. New Media & Society, 24(9), 2088–2106. https://doi.org/10.1177/1461444821993038
Chaeycharoan, S. (2022). Social media affects emotional and cognitive status. International Journal of Current Science Research and Review, 5(7), 2631–2637. https://doi.org/10.47191/ijcsrr/V5-i7-47
Cohen, J. (1988). Statistical power analysis for the behavioral sciences (2nd ed.). Lawrence Erlbaum Associates.
Duggan, M., Lenhart, A., Lampe, C., & Ellison, N. B. (2015, July 16). Parents and social media. Pew Research Center. https://www.pewresearch.org/internet/2015/07/16/parents-and-social-media
Handayani, D., Mariyanto, E., Faozi, K., Hariansyah, O., & Winarti, W. (2022). Improved understanding of parents in the use of social media intelligently and wisely in Posbindu Melati Putih. Indonesian Journal of Engagement, Community Services, Empowerment and Development, 2(1), 139–148. https://doi.org/10.53067/ijecsed.v2i1
Ifroh, H., & Permana, L. (2022). Do parents use the internet and social media for child health-seeking information? Journal of Community Health, 8(2), 171–180. https://doi.org/10.25311/keskom
Kappens, S., & Ceulemans, E. (2018). Parenting styles: A closer look at a well-known concept. Journal of Child and Family Studies, 27, 168–181. https://doi.org/10.1007/s10826-018-1242-x
Karunakaran, R., & Selvabaskar, S. (2022, June 21–22). Drivers of Zoomers’ OTT consumption—A uses & gratifications theory approach. In International Conference for Advancement in Technology (ICONAT), Goa, India. https://doi.org/10.1109/ICONAT53423.2022.9726064
Kasirye, F. (2022, May 7). The importance of needs in uses and gratification theory. Advance: A SAGE Preprints Community, 1–7.
Kittredge, J. (1984). Parenting practices and moral judgments of adolescents [Unpublished PhD dissertation]. University of Virginia, USA.
Kwaah, C. (2024). Social media use among basic schoolteachers in Ghana: Exploring opportunities and challenges. Cogent Education, 11(1), Article e2310978. https://doi.org/10.1080/2331186X.2024.2310978
Lee, H., Kim, J., & Kim, C. (2022). The influence of parent media use, parent attitude on media, and parenting style on children’s media use. Children, 9(1), 37. https://doi.org/10.3390/children9010037
Lindsay, B. (2012). Social media disasters: Current uses, future options, and policy considerations. In T. E. Sykes & E. A. Travis (Eds.), Social media and disasters: Uses, options, considerations (pp. 1–15). Nova Science Publishers.
Malikh, A. (2024). Influence of authoritarian parenting on adolescent psychology in Batam City: A mixed-method study. Acta Psychologia, 2(4), 131–140.
Meisel, S. N., Ramer, N. E., Hopwood, C. J., & Colder, C. R. (2024). Development and initial validation of the Parenting Styles Circumplex Inventory (PSCI). Assessment, 1–26. https://doi.org/10.1177/10731911241246340
Montag, C., Yang, H., & Elhai, J. (2021). On the psychology of TikTok use: A first glimpse from empirical findings. Frontiers in Public Health, 9, Article e641673. https://doi.org/10.3389/fpubh.2021.641673
Nagelhout, E., Linder, L., Austin, T., Parsons, B., Scott, B., Gardner, E., Spraker-Perlman, H., Verma, A., Fluchel, M., & Wu, Y. (2018). Social media use among parents and caregivers of children with cancer. Journal of Pediatric Oncology Nursing, 35(6), 399–405. https://doi.org/10.1177/1043454218795091
Olalere, J., & Olatokun, W. (2020). Does parenting style influence children’s use of social media? Observations from a faith-based secondary school, Ibadan, Nigeria. Library Philosophy and Practice, Article e3870.
Olpin, E., Hanson, C., & Crandall, A. (2023). Influence of social media uses and gratifications on family health among U.S. parents: A cross-sectional study. International Journal of Environmental Research and Public Health, 20(3), Article e1910. https://doi.org/10.3390/ijerph20031910
Ozgur, H. (2016). The relationship between Internet parenting styles and Internet usage of children and adolescents. Computers in Human Behavior, 60, 411–424. https://doi.org/10.1016/j.chb.2016.02.081
Purboningsih, E., Massar, K., Hinduan, Z., Agustiani, H., Ruiter, R., & Verduyn, P. (2023). Perception and use of social media by Indonesian adolescents and parents: A qualitative study. Frontiers in Psychology, 13, Article e985112. https://doi.org/10.3389/fpsyg.2022.985112
Rabatic, M., & Prodan, M. (2023, March 10–11). The role of YouTube marketing communication in consumer buying behaviour. 93rd International Scientific Conference on Economy & Sustainable Development, Cakovec, Croatia.
Richter, E., Carpenter, J., Meyer, A., & Richter, D. (2022). Instagram as a platform for teacher collaboration and digital social support. Computers & Education, 190, Article e104624. https://doi.org/10.1016/j.compedu.2022.104624
Saher, A., Tang, L., Douglas, S., Jacob, R., Walton, K., Sadowski, A., Ma, D., & Haines, J. (2024). Fathers’ use of social media for social comparison is associated with their food parenting practices. Appetite, 194, Article e107201. https://doi.org/10.1016/j.appet.2024.107201
Setyastuti, Y., Suminar, J., Hadisiwi, P., & Zubair, F. (2019). Millennial moms: Social media as the preferred source of information about parenting in Indonesia. Library Philosophy and Practice, Article e2558. https://digitalcommons.unl.edu/libphilprac/2558
Smith, L., & Yesudian, P. (2022). PA11: Parent and guardian social media use in a district general hospital paediatric dermatology outpatient clinic. British Journal of Dermatology, 187(S1), 200. https://doi.org/10.1111/bjd.21524
Van Bavel, J., Robertson, C., Del Rosario, K., Rasmussen, J., & Rathje, S. (2024). Social media and morality. Annual Review of Psychology, 75, 311–340. https://doi.org/10.1146/annurev-psych-022123-110258
Wahyuningsih, E., Rohmawati, W., Wahyuningsih, A., & Wintoro, P. (2020, July 24). Application of parental education about social media and adolescent sexual behaviour. 1st International Conference on Science, Health, Economics, Education and Technology (ICoSHEET 2019), 281–283. https://doi.org/10.2991/ahsr.k.200723.070
Waring, M., Blackman Carr, L., & Heersping, G. (2023). Social media use among parents and women of childbearing age in the U.S. Preventing Chronic Disease, 20, Article e220194. https://doi.org/10.5888/pcd20.220194
Whalen, E., Hellsten, M., Santucci, G., Czyzewski, D., & Varghese, N. (2022). Social media participation among parents and caregivers of children with pulmonary hypertension. Advances in Pulmonary Hypertension, 21(1), 16–19. https://doi.org/10.21693/1933-088X-21.1.16
Zsila, A., & Reyes, M. (2023). Pros & cons: Impacts of social media on mental health. BMC Psychology, 11, Article e201. https://doi.org/10.1186/s40359-023-01243-x.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Dirasat: Human and Social Sciences

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

