The Role of News Coverage in Raising Health Awareness Content about the Corona Pandemic A Survey of the SPA Account on Twitter

Abdalhalim Musa Yagoub  Abdalrazig

doi:10.35516/hum.v49i5.2892

Authors

Abdalhalim Musa Yagoub Abdalrazig Department of Media, College of Arts, King Faisal University, Saudi Arabia.

DOI:

https://doi.org/10.35516/hum.v49i5.2892

Keywords:

News coverage, media awareness, health content, Corona pandemic, SPA, Twitter.

Abstract

The study aims to identify the extent of the study sample’s interest in news coverage of health issues of the Corona pandemic, and to identify the types of persuasive solicitation that the agency used in its newsletter to educate citizens and residents about the dangers of the pandemic, and to know how the agency used in its publication of images and fees to raise awareness of the risks of the pandemic, and to calculate the numerical quantity of topics Health and social in the SPA Twitter account.

To achieve the goal of the study, the survey method was adopted, and two of the five surveys were employed; the two are media survey and content analysis.

The study highlighted the weakness of the efforts of the SPA news agency to raise health and social awareness among citizens and residents about the risks of the pandemic during the study period. In addition to the agency’s use in its publication of many fears, emotional and mental solicitations in social topics in the SPA Twitter account, its significance was not strong enough in raising awareness of the pandemic during the study period.

The study concludes that the media should push for more information that contributes strongly to refuting these rumors, and other researchers should conduct more interdisciplinary research with humanitarian and educational studies about the pandemic, and a great burden will fall on journalists and citizens through the optimal use of digital media tools that have become inevitable in spreading awareness of the risks of diseases and epidemics expected in the coming years.

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