مصداقية إعلام الطقس لدى الجمهور الأردني: إدارة الأرصاد الجوية وطقس العرب: دراسة مقارنة

Laith Muhammad Abdul Karim  Al-Hiyari; Ahmad   Ali Oreqat

doi:10.35516/hum.v51i5.5157

Authors

Laith Muhammad Abdul Karim Al-Hiyari Faculty of Information, Middle East University, Amman, Jordan https://orcid.org/0009-0007-7906-8460
Ahmad Ali Oreqat Department of Digital Media, Faculty of Mass Communication, Middle East University, Amman, Jordan https://orcid.org/0000-0002-6952-3358

DOI:

https://doi.org/10.35516/hum.v51i5.5157

Keywords:

Credibility, Weather reporting, Jordan, Arab Weather, Meteorological Department

Abstract

Objectives: This study aimed to investigate the credibility of weather reporting among Jordanians conducting a comparison between the report released by the Meteorological Department and Arab Weather.

Methods: The study used a descriptive approach survey targeting media audiences. The study sample consisted of 300 individuals from the capital city of Amman. The questionnaire was distributed electronically through the Greater Amman Municipality's Facebook page.

Results: The study results showed that Jordanians’ trust in weather reporting, whether from "Arab Weather" or the Meteorological Department, was moderate. The results also showed the reports released by "Arab Weather” seemed to be more accurate in weather forecasts when compared to those of the Meteorological Department. The evaluation of the Meteorological Department was average. The results also showed that the objectivity of both "Arab Weather" and the Meteorological Department was moderate. The credibility of weather reporting among Jordanians was also moderate.

Conclusions: The study recommends making weather reporting more appealing. It also recommends developing diverse platforms for providing weather forecasts such as creating mobile applications, websites and social media to attract a larger audience. It is also important to establish partnerships between different weather forecasting resources to improve the accuracy and objectivity of weather reporting.

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http://jmd.gov.jo/ موقع إدارة الأرصاد الجوية

https://www.arabiaweather.com/ar/content